Sunday, September 24

Tag: Prada

Who Is She: Jordan Grant, London's Consummate It Girl
Fashion

Who Is She: Jordan Grant, London's Consummate It Girl

Who Is She is a column that unveils the most elusive tastemakers on the internet.The term "fashion girl" is an overworked cliché that I'd rather not use at this point, but let this be the 1% of cases where the phrase is actually applicable. If I could assemble all of the qualities that embody what it authentically means to live, breathe, and consume fashion, one of the first people that comes to mind is Jordan Grant.  Quite literally, fashion is a resounding part of her life. She's the content director for Heat—a London-based commerce company "curating new luxury for a new generation of consumers." Geared toward a Gen-Z audience, the brand takes the viral sensation of mystery boxes to a whole new level vis a vis incremental drops including high-end designer pieces. Heat has recently secure...