Applause Entertainment extends its footprint in the south; sets up an office in Chennai
Mumbai (Maharashtra) [India], July 4 (ANI/NewsVoir): With an eye to upscale its regional content repertoire, Applause Entertainment, a venture of the Aditya Birla Group, today announced its expansion in the southern market and sets up a dedicated office in Chennai.Buoyed by the opportunities that regional OTT space presents, Applause will further develop its South content acquisition and creation strategy. Pramod Cheruvalath (director/producer) of Sign of Life Productions has joined Applause as the South - Content Head to spearhead this ambitious plan along with Vighnesh Menon, Producer at Applause Entertainment.Pramod had...